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Featured Posts

AQ #31: 2023 (Taylor's Version) - Marketing Lessons from Swiftonomics❣

AQ #31: 2023 (Taylor's Version) - Marketing Lessons from Swiftonomics❣

Decoding Taylor Swift's meteoric rise in 2023 that was 17 years in making, and what modern marketers and entrepreneurs can learn from it

Ritu Jhajharia
Ritu Jhajharia
AQ #23: Mastering CRO - Your Path to Higher Conversions❣

AQ #23: Mastering CRO - Your Path to Higher Conversions❣

Elevate your marketing game with simple and effective Conversion Rate Method methods in this issue

Ritu Jhajharia
Ritu Jhajharia
AQ #17: Master Modern Marketing Lingo - Part 1 : Your Guide to the Hottest Terms & Jargon❣

AQ #17: Master Modern Marketing Lingo - Part 1 : Your Guide to the Hottest Terms & Jargon❣

Decoding the hottest modern marketing terms, jargons and buzzwords in this multi-part series starting with the first part today

Ritu Jhajharia
Ritu Jhajharia
AQ #09: From Fans to Advocates - How User-Generated Content is Reshaping Modern Marketing ❣

AQ #09: From Fans to Advocates - How User-Generated Content is Reshaping Modern Marketing ❣

How user-generated content is reshaping the marketing landscape, turning customers into passionate brand advocates and authentic storytellers

Ritu Jhajharia
Ritu Jhajharia
AQ #05: Copywriting that Converts (Part -1): Step-by-step Guide to Crafting Compelling Copy ❣

AQ #05: Copywriting that Converts (Part -1): Step-by-step Guide to Crafting Compelling Copy ❣

In this comprehensive guide, learn how to craft marketing copy that speaks to your audience, drives conversions, and boosts ROI

Ritu Jhajharia
Ritu Jhajharia
AQ #02: Beyond the Image: Hidden costs of Imposter Syndrome

AQ #02: Beyond the Image: Hidden costs of Imposter Syndrome

Surprising toll of Imposter Syndrome on modern marketers, and how little we know about it.

Ritu Jhajharia
Ritu Jhajharia

Latest Posts

AQ #37: Marketing to Gen Z (Part-2): Proven strategies to win over Gen Z❣️

AQ #37: Marketing to Gen Z (Part-2): Proven strategies to win over Gen Z❣️

Powerful modern marketing strategies to appeal to and to market to the first truly digital-born generation.

Ritu Jhajharia
Ritu Jhajharia
AQ #36: Marketing to Gen Z (Part 1): Understanding the Next Consumer Powerhouse❣

AQ #36: Marketing to Gen Z (Part 1): Understanding the Next Consumer Powerhouse❣

Decoding the unique preferences and modern marketing trends that influence the world of Gen Z.

Ritu Jhajharia
Ritu Jhajharia
AQ #35: Inclusive Marketing: Business Case for Embracing Diversity and Equality❣

AQ #35: Inclusive Marketing: Business Case for Embracing Diversity and Equality❣

Discover how inclusive marketing strategies can drive business growth by exploring the business case for embracing diversity and equality

Ritu Jhajharia
Ritu Jhajharia

Archive

AQ #37: Marketing to Gen Z (Part-2): Proven strategies to win over Gen Z❣️

AQ #37: Marketing to Gen Z (Part-2): Proven strategies to win over Gen Z❣️

Powerful modern marketing strategies to appeal to and to market to the first truly digital-born generation.

Ritu Jhajharia
Ritu Jhajharia
AQ #36: Marketing to Gen Z (Part 1): Understanding the Next Consumer Powerhouse❣

AQ #36: Marketing to Gen Z (Part 1): Understanding the Next Consumer Powerhouse❣

Decoding the unique preferences and modern marketing trends that influence the world of Gen Z.

Ritu Jhajharia
Ritu Jhajharia
AQ #35: Inclusive Marketing: Business Case for Embracing Diversity and Equality❣

AQ #35: Inclusive Marketing: Business Case for Embracing Diversity and Equality❣

Discover how inclusive marketing strategies can drive business growth by exploring the business case for embracing diversity and equality

Ritu Jhajharia
Ritu Jhajharia
AQ #34: Sustainability Marketing: How Eco-Friendly Practices Impact Brand Perception❣

AQ #34: Sustainability Marketing: How Eco-Friendly Practices Impact Brand Perception❣

Examine the role of sustainability in modern marketing and its impact on consumer trust.

Ritu Jhajharia
Ritu Jhajharia
AQ #33: Unveiling 2024 - Your Modern Marketing Crystal Ball 🔮❣

AQ #33: Unveiling 2024 - Your Modern Marketing Crystal Ball 🔮❣

In our first edition of the year, let's step into the future with these modern marketing predictions to shape your strategy in 2024

Ritu Jhajharia
Ritu Jhajharia
AQ #32: Wrapping 2023 - Top 5 Marketing Moments of the Year ❣

AQ #32: Wrapping 2023 - Top 5 Marketing Moments of the Year ❣

The last edition of the year reflecting upon the major themes that captured the popular culture and taking stock of the top marketing moments of the year

Ritu Jhajharia
Ritu Jhajharia
AQ #31: 2023 (Taylor's Version) - Marketing Lessons from Swiftonomics❣

AQ #31: 2023 (Taylor's Version) - Marketing Lessons from Swiftonomics❣

Decoding Taylor Swift's meteoric rise in 2023 that was 17 years in making, and what modern marketers and entrepreneurs can learn from it

Ritu Jhajharia
Ritu Jhajharia
AQ #30: Celebrating 30 Weeks - Time to Reflect, Reset & Move Forward❣

AQ #30: Celebrating 30 Weeks - Time to Reflect, Reset & Move Forward❣

A candid reflection on our journey together through 30 weekly editions and inviting your input for the road ahead.

Ritu Jhajharia
Ritu Jhajharia
AQ #29: Brand Positioning in 2023 (Part-3): Reimagining Your Competitive Edge❣

AQ #29: Brand Positioning in 2023 (Part-3): Reimagining Your Competitive Edge❣

Insights from real-world case studies

Ritu Jhajharia
Ritu Jhajharia
AQ #28: Brand Positioning in 2023 (Part-2): Reimagining Your Competitive Edge❣

AQ #28: Brand Positioning in 2023 (Part-2): Reimagining Your Competitive Edge❣

Learn how to craft a compelling brand positioning with a step-by-step guide in this edition. We continue discovering how modern marketers are transforming their brands through effective brand positioning.

Ritu Jhajharia
Ritu Jhajharia
AQ #27: Brand Positioning in 2023 (Part-1): Reimagining Your Competitive Edge❣

AQ #27: Brand Positioning in 2023 (Part-1): Reimagining Your Competitive Edge❣

How modern marketers are transforming their brands for success in the ever-changing world of marketing through effective brand positioning. Discover how to shape your brand's identity for success in the digital age.

Ritu Jhajharia
Ritu Jhajharia
AQ #26: Crafting Ideal Customer Persona (Part-2): Essential Tools and Inspiring Case Studies❣

AQ #26: Crafting Ideal Customer Persona (Part-2): Essential Tools and Inspiring Case Studies❣

Discover the secrets to creating a powerhouse ICP (Ideal Consumer Persona) with detailed tool stack and successful case studies of modern brands

Ritu Jhajharia
Ritu Jhajharia
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